Gabs Freire 

Creative (ad) Director


A 90s kid, feminist and purpose-driven leader from Ecuador with almost 11 years in advertising from Art Director to Creative Director.

Curious, honest, bold, resilient, and always hands-on ✨

Let’s bring an idea to life (or just swap playlists)
gabfreire91@gmail.com



Linkedin

CV
Instagram

Behance

Sptotify


RECOGNITIONS 💥

→ See It Be It 2026 - Shortlist
Cannes Lions

→ NEXT CREATIVE LEADERS 2025 - Shortlist
The One Club for Creativity

→ ERA PROGRAMME 2025 Cohort  - Cannes Lions
Co-led the application representing Círculo de Creativas Ecuador 
for the ERA (Equity, Representation, and Accessibility) Programme, which supports diverse talent and promotes inclusion in the creative industry.

→ EL CÓNDOR 2025 - Bronze
“The Mandala Boob” Librería Española

→ EFFIE AWARDS 2025 - Shortlist
“Takis Blue Heat”

→ GOOD LATINAS FOR GOOD 2025 Cohort
Selected by Good Latinas For Good, a mentorship programme that empowers and supports Latin women in their professional growth.

→ EFFIE AWARDS 2024 - Shortlist
“Takis Kiss”

→ EFFIE AWARDS 2023 - Bronze
“Biela Más Momentos Más Amigos by Heineken”

→ LUX AWARDS 2022 - Bronze
“Cooler Jaba”

→ EL CÓNDOR 2021 - Grand Prix & Gold 
“Womenless Songs”

→ EL CÓNDOR 2021 - Silver
 “Half Book” Librería Española 

→ NEW YORK FESTIVALS 2021 - Bronze
 “Womenless Songs”

→ WINA FESTIVAL 2021 - Bronze
“Half Book” Librería Española

→ See It Be It 2020 Festival el Dorado - Cohort
Selected to join the mentorship program alongside 12 women 
from different countries.

→ EL OJO DE IBEROAMÉRICA 2020 - Silver & Bronze
 “Womenless Songs”

→ LÜRZER’S ARCHIVE 2020 
Published “Smile”

→ WINA FESTIVAL 2019 - Bronze
“Libro para Pasar” Librería Española

→ EL CÓNDOR 2018 - Silver
“Libro para Pasar” Librería Española



JURY, PRESS & MORE

→ Jury The One Show 2026
Design in Advertising

Mentor Mix & Match by The One Club for Creativity 2026

→ Jury El Ojo de Iberoamérica 2025
El Ojo Gráfica y Producción Gráfica

→ Jury Creative Circle Awards 2026

→ Jury Lápiz Creativo Shortlist 2025

→ Jury Young Guns 22 - 2024
The One Club for Creativity

Best Ads - OOH Selected
"The Mandala Boob
"


LatinSpots The Mandala Boob

→ Jury FIAP Shortlist 2024

Mentor at Women Who Create Fall Mentorship Program 2024

LatinSposts "Cooler Jaba"

LatinSpots "Baby Tracks"

Tomilli "Baby Tracks"

LatinSpots "Interview 8M"

→ Jury PHNX Awards by AdForum 2022

→ Jury PHNX Awards by AdForum 2021

→ Jury FePI 2021








WOMENLESS SONGS


On November 25th, World Day Against Gender Violence, we teamed up with popular radio stations to silence the names of women in famous songs, raising awareness about femicide in Ecuador.




ECD: Cristian Seisdedos - CD: Andrea Auz - CW: Nicole Schneewind - AD: Gabs Freire, Katia Freire - SM: Nicole Montesdeoca - VE: Andrea Moncayo


Previous Next